China Excavator Market Monitoring Analysis and Forecast Report in April 2011
The PMI in April was 52.9%, a decrease of 0.5% from the previous month. Generally speaking, the PMI index will continue to rise in March and April, but the rebound of the PMI index in March this year was not as strong as in previous years. After a brief rebound last month, the PMI index continued to fall again in April, showing that it was accompanied by the adjustment of my country's economic structure. Economic growth is in the process of moderate correction. The planned total investment of newly -started projects from January to April was 5.3389 billion yuan, a year-on-year decrease of 1.1%. Following the sharp decline in the number of projects, the investment amount followed a decline this month.
◆Domestic brands seize the share of Japan and South Korea, while European and American brands have a stable performance.
From January to April, 13 domestic excavator brands sold 35,253 units, with a market share of 34.76%, which was higher than the 28.71% market share in 2010. Among them, domestic brands such as Sany Heavy Machinery, Yuchai, Liugong, Shanjianji, Foton Lovol and other domestic brands have increased year-on-year higher than the overall level of the industry, and are developing rapidly. European and American excavators represented by Caterpillar, Volvo and Atlas sold 12,599 units from January to April, accounting for 12.47% of the market share, slightly higher than the 11.57% level in 2010, showing stable performance; Japanese and Korean brands There has been a shrinkage, and the share has fallen rapidly. <BR&NBSP; />
◆ Demand shifted to both ends, and the share of 20-25T declined significantly.
From the perspective of demand structure, the three tonnage ranges of 6-13T, 13-19T and 35-34.9T have grown rapidly, with an increase of 80%-95%; followed by the ≤1T and 30-35T tonnage segments, which also exceed the overall industry growth rate. Level. The traditional important sales range 20-25T continued to shrink after the first quarter. The market share from January to April fell by 5.40% compared with 2010, and demand gradually shifted to both ends.
◆The growth rate of exports far exceeds the domestic market, and the annual growth rate is expected to exceed 50%.
From January to April, manufacturers exported a total of 1,272 units, an increase of 73.77% year-on-year, which was 26 percentage points higher than the domestic market. According to the latest import and export data released by the General Administration of Customs from January to April, the total value of my country's imports and exports in the first four months was US$110.32 billion, an increase of 28.5% over the same period last year. Among them, exports were 555.3 billion U.S. dollars, a year-on-year increase of 27.4%; imports were 545.02 billion U.S. dollars, an increase of 29.6%. The accumulated trade surplus was US$10.28 billion, a decrease of 32.8%.
It is worth noting that the sales volume of excavators in April 2011 decreased by 38.79% compared with March, which was much higher than the month-on-month decline of 27.48% in April 2010, and the rate of decline was relatively fast, which was higher than market expectations of 20-25%. According to a survey by China Construction Machinery Business Network, the main reason is that the demand side has changed. In March, some of the demand in April was overdrawn; in addition, the effectiveness of traditional promotional methods was diminishing, and new methods were difficult to follow. The market is expected to shrink further in May, and the month-on-month decline will again exceed 20%.